We are a company with a professional vision based on creativity, aesthetics, innovation, technology, research and quality. We have an interdisciplinary team of agile and effective professionals.
We provide a unique and distinctive solution to your promotional strategy in an increasingly sophisticated and competitive market in search of an outstanding image in the scope of events, promotions and exhibitions.
Aimed at revolutionizing the industry events and retail channel, Steel Ideas offers its customers a unit equipped efficiently to transmit a unique brand experience.
Steel Ideas design creates a positive change in event management, with the creation of a world of new possibilities for event marketers.
Our units are designed for easy transportation and can be installed anywhere in record time with minimal impact on the environment, both indoors and outdoors. The plug and play aspect of Steel Ideas, makes it even more attractive in event production. The units are designed for quick deployment and can be easily configured with a minimum of staff, in a fraction of the time and at a fraction of the cost associated with traditional systems. All Steel Ideas designs are equipped with electric and leveling system so as to set it on any terrain. Once closed, the units are completely blocked as a giant steel safe, allowing customers to use its interior space like a safe storage. All units can be electrically self-sufficient.
The proposal is straightforward: simple, modern and environmentally friendly. It is designed to create fun experiences which are worth sharing with others.
Steel Ideas’ mission is to provide a mobile solution to our customers' promotional strategy, based on the use of recycled containers.
Our goal and challenge is to maximize the investment of the customers in their communication project, emphasizing the illusion and sensorial expression; achieving a greater impact in the message to be transmitted. Our growth is based on the success of each of our projects entrusted to us by customers.
By opening in less than a minute, the unit of Steel Ideas becomes a pop-up shop, an art gallery, a stand of events, a restaurant, or any functionality that the customer wants. Steel Ideas provides an infinite number of possibilities for customization, allowing your communication strategy to be versatile and unique, differentiating one from another.
We create live brand experiences, unique and memorable, through the participation of the public and the stimulation of their senses, transforming a passive brand presence in a proposal that involves the consumer through active participation.
Our team has a vast experience in the production of events, activation and marketing campaigns; Steel Ideas provides a turnkey approach for the communication of your campaign.
Your campaign in motion
It can be placed easily in any place, all your communication object will be easy to transport by land, sea or rail.
Events generated through Steel Ideas are the perfect solution for marketing campaigns with regional character. Rather than organizing a different development for each geographical location, they are easily replicated to convey to your customers the same experience wherever they are.
Steel Ideas is suitable for the deployment of multi-stop touring campaigns. We manage to replicate and maintain events design and the message to be communicated in different geographical locations, helping to keep to the budget.
Mobile marketing is a dynamic tool of high visibility, which puts your brand right in the street where your target customer moves.
Giving customers the opportunity to participate and interact with a product or service is the most powerful tool available to win brand loyalty. Through the solution of Steel Ideas, we will help you drive sales and increase brand presence.
Our philosophy is simple, but successful. It combines creative passion with practical application to captivate your audience, cultivate and elevate your brand message through product launches, media events, mobile tours and sponsorship programs.
Experimental Marketing connects audiences with the authentic nature of a brand. Traditional marketing has been focused on mass communication using directed persuasion, while experiential marketing focuses on performing a custom connection using emotion.
According to your needs, Steel Ideas can also provide a complete campaign logistics.
What are the advantages of Steel Ideas in comparison to more traditional alternatives such as traditional stands or kiosks?
· Technical deployment 85% faster, only 15 to 30 minutes.
· The doors open in just 50 seconds.
· Suitable for safe storage in all weathers.
· Electric independence through own genset.
· 100% customizable with multiple spaces for your presence of image.
· Transportable, it can be moved to different locations on the same day.
· As the units are manufactured on the basis of maritime containers, their main features are: strength, durability, tightness, and practicality to move them from one place to another.
· Security as if it were a safe thanks to the complete closure of the unit from the inside and its steel walls.
· It achieves a full brand experience.
· Mobility campaign in record time.
· Effective and identical replication campaign in different locations.
· As the structure is made of steel and can be closed completely, it is adaptable in any adverse weather conditions (rain, wind, hail, storms).
· We provide a comfortable environment for the attention of visitors.
· We provide striking dissemination opportunities.
· We involve visitors in a memorable way, enabling them to connect with the brand in a better way.
Easy transportation: In search of better ways to make things easier for its customers, Steel Ideas uses a custom trailer, which greatly facilitates the task of transporting units to different locations. This unique system is completely revolutionary, allowing mechanical lifting of any of our units and moving it into a semi-trailer truck or flat bed truck, for effortless handling.
· TRANSPORT: Urban, Interurban, Regional, National, International.
· ADHOC services: BOXbar, BOXmeals, Hostesses / Promoters, Coordination and Supervision, Music / DiskJockey, WiFi , Air conditioning, Ambiance, Extra furniture (armchairs, stools, foot lamps, spots / headlights), Cleaning service.
Questions and Answers
Is Steel Ideas available for purchase, lease, or franchise?
Our units can be sold or rented.
How heavy is Steel Ideas?
The weight of the units ranges from 2,000 kilos to 7,000 kilos, depending on its size, equipment and furniture.
Can Steel Ideas be carried across international borders?
Steel Ideas units are based on an international standard shipping container, as such they can be transportable by land or sea.
How long does it take to get the delivery of Steel Ideas after placing an order?
We have several units available for rental and sale, but for special projects requiring the construction and setting up a new unit under customer specifications, we delay approximately 4 to 6 weeks to have a ready-to-use product.
What are the different applications that can be given to Steel Ideas?
The Steel Ideas Container is a versatile promotional tool, allowing differentiation over others. It can become a VIP lounge, a tent or pop-up kiosk, a mobile restaurant, a conference or event booth, an entertainment stage, an ATM, an interview room and more.
Can they be used both indoors and outdoors?
Yes, in fact, the units are made for both of them. The structure of the unit is resistant to high winds and it is equipped with furniture and retractable awnings for outdoor use. For indoor events, units of Steel Ideas can be easily installed in most congress and convention centres, shopping centres, etc.
Does Steel Ideas offer some other additional services?
Yes, our company can manage all of the logistics and operations that accompany the event, such as transportation, cleaning and storage, as well as coordinating events and staffing. We regularly work with agencies to complete a project proposal. Upon request and according to your needs, however, we can take control and full deployment of project promotion.
What are the different models that you offer?
We offer the following models:
SID - 30 (25 square metres)
SID - 60 (61 sq.m)
SID - 120 (116 square metres)
BistroLounge (available in 61 and 116 square meters)
DESIGNED SPECIFICALLY TO USE IN THE FOOD INDUSTRY, THE BISTROLOUNGE IS A SINGLE UNIT THAT CAN BE CONVERTED INTO A RESTAURANT OR BAR, FUNCTIONAL AND PRACTICAL, FIXED OR MOBILE. ITS OUTSTANDING CHARACTERISTIC IS ITS LARGE SIZE OF EXPLOITATION WITHOUT LOSING THE CONVENIENCE OF BEING TRANSPORTED EASILY, WHAT ALLOWS IT TO BE INSTALLED IN ALMOST ANY PLACE, ESPECIALLY OUTDOORS. IT CAN ASSUME THE ROLE OF GELATO WITH A SUNNY TERRACE IN THE SUMMER. IT PROVIDES THE OPTION OF TRAVELLING TO DIFFERENT PLACES AND MEETING DIFFERENT MARKETS IN EVENTS, FESTIVALS, AND EVEN IN INDOOR SHOPPING CENTRES. OUR STEEL IDEAS CONTAINERS ARE COMPLETELY CUSTOMIZABLE AND CAN TAKE THE BRAND IMAGE OF YOUR CHOICE, EITHER FOR A HIGH LEVEL RESTAURANT OR FOR SEVERAL IDENTICAL FRANCHISES THAT COULD BE SCATTERED THROUGHOUT THE REGION.
LARGE EVENTS REQUIRE LARGE DEPLOYMENTS AND DIMENSIONS. IF YOU WANT TO GENERATE AN IMPACT, THEN THE ONLY WAY TO GO IS WITH SID-120. IT IS A 40 FEET SHIPPING CONTAINER (JUMBO) RECYCLED AND CONVERTED, THIS UNIT TURNS INTO A MONUMENTAL SPACE OF PROMOTION WHEN IT IS DEPLOYED. THANKS TO A STAIRCASE THAT LEADS TO A 30 SQUARE METRE TERRACE, IT PROVIDES DOUBLE THE SPACE OF A REGULAR CONTAINER AND IT IS IDEAL FOR LARGE ACTIVATIONS AND LARGE-SCALE EVENTS. IN FACT, IT CAN BE TRANSFORMED INTO A DANCE CLUB, A BAR, A CONCERT HALL AND THEATRE, A VIP LOUNGE, A CALL SHOP, AND EVEN IN A MOBILE RESTAURANT. ITS LARGEST SIZE DOES NOT PRECLUDE THE MOBILITY OR THE INSTALLATION TIME, SO SID-120 IS FUNCTIONAL, PRACTICAL AND MOBILE.
IT IS A 20 FT RECYCLED SHIPPING CONTAINER THAT TURNS INTO A FULLY FUNCTIONAL AND VERSATILE UNIT OF PROMOTION, COMPLETED WITH THE TOUCH OF A BUTTON. ONCE OPENED, IT CAN BECOME A TWO-STOREY VIP ROOM, TENT, A STAGE FOR A DJ OR LIVE BAND, A MOBILE RESTAURANT OR EVEN A LARGE STAND FOR A CONGRESS OR EVENT. IT IS INCREDIBLY EASY TO SET UP AND SUITABLE FOR INDOOR AND OUTDOOR USE, BOTH IN SUMMER AND IN WINTER. ULTIMATELY, THE SID-60 IS THE IDEAL SOLUTION FOR ANY PRODUCT LAUNCH OR A PROMOTIONAL EVENT OF YOUR COMPANY.
IT IS A FULLY FUNCTIONAL PROMOTION UNIT, A PERFECT SOLUTION FOR CONGRESS STANDS AND BUSINESS EVENTS IN INDOOR AND OUTDOOR SPACES. ITS OUTSTANDING FEATURE IS ITS SMALL SIZE, WHICH CAN BE INSTALLED IN ANY INTERIOR ENVIRONMENT, ESPECIALLY IN SHOPPING CENTRES. IT IS INCREDIBLY EASY TO CHANGE THE CONFIGURATION, BOTH OUTSIDE AND INSIDE. SID-30 IS A RECYCLED CONTAINER, WHICH IS SUITABLE FOR INDOOR AND OUTDOOR USE, BOTH IN SUMMER AND IN WINTER.
· Equipped with an automatic opening system.
· Installation and deployment in a few minutes.
· Automatic leveling system adaptable to different areas.
· Equipped with indoor and outdoor electrical power, opening and closing system.
· Low energy lighting System LED.
· LED display of high definition.
· WiFi System.
· Electric awnings and protection system in case of rain.
· Twist-lock for safe transport.
· Secure lock system, strong and weatherproof.
· Electrical power network or group generator optional.
· Ceiling fixing for all types of activation (large screens, banners, flags, etc..)
Dimensions and Weight:
• Closed Position: 3 m long x 2.4 m wide x 2.50 m high
• Open Position: 4.25 m long x 7.25 m wide x 2.50 m high
• Total area: 25 square meters
• Weight: 1,700 kg
• Camion Camilla
• Container Truck
• Steel Ideas Wheel System